A Journey Built on Resilience, Loyalty, and Vision

This year marks an extraordinary milestone for Caliber Automotive—20 years of dedicated service to the Edmonton community. It’s a time to honor our roots, reflect on our journey, and express heartfelt gratitude to the people who made it all possible.

From Frosty Beginnings to a Warm Vision

In December 2004, Mike took his first steps into a cold, drafty garage, armed with a key and an unwavering dream. The first day was anything but smooth—frozen pipes, a freezing shop, and a long night ahead to get the space operational. It was a frosty beginning but shaped the resilient spirit that still defines Caliber Automotive today.

That humbling start laid the groundwork for an ethos of persistence, quick thinking, and an unyielding commitment to solving challenges. From that moment, a vision began to take shape: to build an automotive business grounded in trust, quality, and care.

Building a Legacy of Excellence

C—Commitment drives every decision we make. Your vehicle deserves meticulous care, and we ensure every detail is handled precisely—the result? Not just a service but an experience that keeps you confidently on the road.

A—Accountability defines our work. You’ll know you’re in good hands when you entrust us with your keys. We honor your trust with actions that reflect our promise to you and your vehicle.

L—Leadership means setting the standard—and we strive to raise the bar with integrity. Every recommendation we make is rooted in your best interests, period.

I—Integrity is at the heart of our approach. Each service is an opportunity to demonstrate honesty and quality, leaving no room for doubt in our care.

B—Being trustworthy means keeping promises, no matter the challenge. Our goal is your satisfaction, and we treat your vehicle with the same care as ours. With us, confidence is standard.

E —Empathy shapes how we serve. Your car is more than transportation—it’s your freedom, your peace of mind. That’s why we approach every service with care beyond the mechanics of it all.

R—Reliability is more than a value; it’s our commitment. From minor repairs to comprehensive care, you can count on us to keep you moving forward.

Mike worked tirelessly in those early days, not only repairing cars but also crafting the guiding principles that would steer Caliber Automotive for decades to come:

• Our Vision: To be a trusted partner in automotive care, where quality and integrity drive every decision.
• Our Mission: To deliver professional, reliable service while building relationships based on respect and transparency.

These principles are not just words but the heart of everything we do. They’re why our clients return year after year, and they’ve allowed us to grow into a trusted cornerstone of the Edmonton automotive community.

Celebrating 20 Years of Achievements

Over the past two decades, we’ve serviced over 46,000 vehicles and completed more than 150,000 individual repairs and services at our original location. These milestones represent not just numbers but countless relationships built on trust and excellence. Today, Caliber Automotive is an automotive repair and service expert, a testament to years of hard work and dedication.

The Heart of Our Journey

As we celebrate 20 years of Caliber Automotive, we are profoundly aware that none of this would have been possible without the loyalty, trust, and support of two groups of people who mean everything to us: our clients and our team.

Partners in Our Success

Your loyalty has been the foundation of our business. Every vehicle you’ve entrusted to us is more than just a job—it’s a vote of confidence. Some of you have been with us since the early days, watching us grow from a one-person garage to a thriving business. Others are newer to the Caliber Automotive family, yet your trust fuels our commitment to excellence just as deeply.

Your loyalty isn’t just a transaction; it’s a relationship. It means you’ve seen value in how we care for and treat your vehicles—with honesty, respect, and transparency. Whenever you return, recommend us to a friend, or leave a kind word, you strengthen our purpose and remind us why we do what we do. Your support has allowed us to grow, innovate, and build a lasting legacy in Edmonton’s automotive community.

The Soul of Caliber Automotive

The team at Caliber Automotive is much more than a group of coworkers—they are the heartbeat of our business. From those who’ve been with us since the beginning to the newer faces who bring fresh energy and ideas, your loyalty, dedication, and expertise are the foundation of everything we’ve built.

To our longest-serving team member, who stood alongside us during the frosty first days, thank you for your unwavering commitment. Your guidance and experience set the standard for everything we do. To our core team members, who have spent years refining their skills and elevating our service, your consistency ensures that every vehicle leaving our shop carries the Caliber mark of excellence.

And to the next generation—family members who’ve joined our journey—it is profoundly fulfilling to see you step into a legacy that has always been about trust, care, and community. You embody the future of Caliber Automotive, and we couldn’t be prouder of what you will achieve.

Gratitude as Our Guiding Principle

For 20 years, our business has thrived because of the relationships we’ve built. Clients and team members alike have shown us that loyalty is not just a word—it’s an action. It’s trust given freely, dedication offered willingly, and the belief that together, we can accomplish something remarkable.

To our clients, thank you for growing with us, trusting us, and allowing us to serve you. You’ve made Caliber Automotive more than just a business—you’ve made it a community.

To our team, thank you for building this legacy with us. Your loyalty is why our customers trust us, and your passion is why we’ll continue to grow.

Here’s to celebrating the relationships that have defined our past and will guide us into the future. Thank you for being part of our story.

Giving Back to Edmonton

Caliber Automotive’s impact extends far beyond cars. Over the years, we’ve supported seniors on fixed incomes, adopted struggling families, and gifted dozens of essential repair services to those in need. We know the freedom and opportunity that reliable transportation provides, and we are grateful to give back in ways that help strengthen our community.

The Next 20 Years

As we move into the next chapter, we remain committed to our vision: to be Edmonton’s most trusted automotive partner. Embracing the latest technologies, we will continue to provide expert service, transparent communication, and unmatched customer care. By staying ahead of industry advancements, we will empower you, our customers, to make informed decisions about your vehicles.

Trust remains the backbone of our mission. Through transparency, consistency, empathy, and accountability, we aim to deepen the relationships that have been key to our success.

Cheers! To the next 20 years!!